Current Project in Focus
Universal Plastics approached Intact Info with a brief redesign of its current website, and for expert search engine optimization services to manage more efficiently. We designed the project with an emphasis on the client’s best selling products, added seamless Ecommerce and Shipping/Taxation structure to provide the browsing public ease and functionality to do business with Universal.
Careful market segmentation and research led to astute meta tags, title tags and other search engine optimization tips so as to command a significant presence in the natural search engines. Universal consistently ranks amongst the top in many key phrases.
Pay Per Click Campaign
In addition to the Natural Search Engine, our research identified key phrases used by consumers for searches and is consulting a Pay Per Click campaign for the firm.
The Impressions, Clicks per impression, geographical reach and the conversion percentages are carefully fine tuned so as to get the maximum Return on Investment for this online marketing campaign.
Rich Graphics
Attractive and Eyecatching design allows repeat and longer hits. The site colors and layout have been chosen with inputs like the corporate logo, color combination of the plastics and packaging industry in general, streamlined functionality requirements etc.
Content Management System
A site is as good as its contents. Often is this adage told, but few understand its significance. Our exclusive content management system brings dynamism to life in this website. Right from the meta tags to addition of links, content and picture management to newsletters, our solution brings the control back to the non-technical user.
Result
The result of our efforts is an aesthetically pleasing fully functional current and streamlined site with consistently high natural search engine performance which will be bolstered strategically through the PPC campaign.
We are proud to present Universal Plastic as one of the latest jewels in our portfolio crown. |